B
BFH'B
About this security
BFH'B is a 8.875% non-cumulative perpetual preferred stock issued by BREAD FINANCIAL HOLDINGS, INC., a Personal Credit Institutions issuer. $25 liquidation preference, current yield 8.85%, callable from 2031-12-15.
BREAD FINANCIAL HOLDINGS, INC.: Bread Financial Holdings is a U.S.-based financial services company specializing in payment, lending, and savings products for consumers. Its core offerings include private-label and co-brand credit cards issued in partnership with well-known retailers and brands — such as Ulta, Victoria's Secret, Saks Fifth Avenue, Dell Technologies, and the NFL — as well as general-purpose credit cards and installment loan products marketed under the Bread Financial and Bread Pay names. The company serves both large consumer-facing businesses and small- and medium-sized enterprises across sectors including retail, travel, health and beauty, and jewelry. It operates primarily in the U.S. personal credit market, positioning itself around technology-driven credit and savings solutions at consumer scale. ↗
Issuer page — all BREAD FINANCIAL HOLDINGS, INC. securities & profile →
Key Stats ✓ terms from SEC filing — verify via link below ✓ verified against SEC filing
vs. Personal Credit Institutions category (2 issues): yield 8.85% vs avg 8.70% · discount +0.2% vs avg +0.6%
Quote
| BFH'B (preferred) | BFH (common) | |
|---|---|---|
| Last | $25.06 | $101.71 |
| Change | — | — |
| Open | $25.15 | $103.05 |
| High / Low | $25.15 / $25.02 | $103.12 / $101.17 |
| Prev Close | — | — |
| Volume | 24,664 | 621,186 |
| 52-Week High / Low | $25.39 / $24.74 | $103.12 / $49.17 |
52-week range based on available history. Shares outstanding / market cap require a fundamentals feed (not in current data plan).
Price
Dividend History
No recent dividends — distribution may be suspended (check cumulative status) or newly issued.
Performance — $10K Calculator
Dividends reinvested (DRIP) at the close on each ex-date. Full performance page →
Prospectus (SEC 424B5)
We are offering depositary shares, each representing a 1/40th ownership interest in a share of our % Fixed Rate Reset Non-Cumulative Perpetual Preferred Stock, Series B, par value $0.01 per share (the "Series B Preferred Stock"), with a liquidation preference of $25 per depositary share (equivalent to $1,000 per share of Series B Preferred Stock).
Use of proceeds: Net proceeds will be used by Bread Financial (general corporate purposes; specific dollar amount left blank in the preliminary prospectus).
Other Securities from BREAD FINANCIAL HOLDINGS, INC.
| Symbol | Type | Coupon | Price | Yield |
|---|---|---|---|---|
| BFH'A | preferred | 8.625% | 25.24 | 8.54% |
News — BREAD FINANCIAL HOLDINGS, INC.
- Bread Financial Holdings Independent Director Praniti Lakhwara Sells 50% Of Holding — simplywall.st · Jul 31, 2026
- Healthcare of Ontario Pension Plan Trust Fund Acquires New Shares in Bread Financial Holdings, Inc. $BFH — thelincolnianonline.com · Jul 31, 2026
- Bread Financial Holdings Inc (BFH) Director Praniti Lakhwara Sells 2,802 Shares — gurufocus.com · Jul 30, 2026
- Bread Financial (BFH) Stock Slips Even As Credit Quality Improves — simplywall.st · Jul 29, 2026
- Bread Financial (NYSE:BFH) Director Praniti Lakhwara Sells 2,802 Shares — thelincolnianonline.com · Jul 29, 2026
- (BFH) Price Dynamics and Execution-Aware Positioning — news.stocktradersdaily.com · Jul 29, 2026
Issuer news via Tiingo — filtered to stories about BFH.